November 27, 2016

Content-First Design at Cool Jazz

Here at Cool Jazz Web Design we follow the philosophy of content-first design. What Is Content-First Design? Content-first design is design that is content driven. In other words, you have to know what the content is, BEFORE you start the design process. Many web design companies will throw up a template, […]
October 2, 2016

10 Marketing Tips for Bloggers

1. Select a clean theme Buying a theme doesn’t guarantee quality. Some premium or paid themes have “dirty” code that don’t do you any SEO favors. On the other hand, some “free” themes do a great job. Do your due diligence before selecting. Beware of poorly functioning/performing themes or those […]
April 20, 2015

Is Google’s Release Tomorrow Mobilegeddon? Not Quite.

Tomorrow, April 21st, Google is rolling out a major update in real time. This update will impact mobile searchers most profoundly — and the sites that they will or will not see in top-page search results. If you are a small business and you want to be seen on mobile, […]
December 7, 2014

Digital Marketing Statistics for Small Businesses

Census statistics for 2013 showed that 83.8% of all US households had a computer (including desktop, laptop and handheld varieties) and 74.4% of housholds reported Internet Use. Those figures have, undoubtedly, increased in the last year, as have other statistics related to internet and mobile computer usage. Any business that […]
December 6, 2014

How to Add a Background Photo to Your LinkedIn Profile

Social media is a wonderful way to expand the reach of your business. But making yourself stand out isn’t always easy. Now, LinkedIn is expanding beyond a cookie-cutter profile and is offering a little more personalization. Do you want to make your LinkedIn profile stand out a bit more? Want […]